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Real Founder Lessons

Paid advertising is the tax you pay for not being remarkable

(at minute 43:12)

Common Founder Issue
I often hear founders launch the the first version of their product and then complain that they have a "marketing problem" when initial customers aren't signing-up as quickly as expected. When this happens, I typically think this isn't a marketing issue...it's about the product.

Context
. . .

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September 30, 2015

How do you validate a new startup idea?

(at minute 5:30)

Common Founder Issue
One of the biggest struggles I notice with founders is how do they know that they are onto something (in the very early days) that has the potential of being a high-growth business.

Context
At this point in the podcast, this successful founder explains how an offshoot of a product got very early . . .

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September 24, 2015

Here's why you should share your best startup ideas with lots of people

(at minute 16:13)

Common Founder Issue
This is the link that I share most with new startup founders. Many new founders worry about people stealing their ideas. But even once they get past this notion, it takes a while to truly appreciate (and be able to mentally accept) feedback from other people. And even once that happens, being able to reconcile their . . .

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September 22, 2015

What’s this all about?

Overview
Each blog post is dedicated to one common startup founder question or issue. I provide some color from my own experience and then a link to the exact point in a piece of media (typically a podcast or video) where another experienced founder is commenting on that same question or issue.

For blog post #100 I explained more . . .

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September 18, 2015

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