Dave%20b%26w%20headshot_large

Real Founder Lessons

Why does it take at least a year to get traction?

(at minute 8:27)

Founder Lesson
One of the counterintuitive things about startups that most fascinates me is how long they take to see even the smallest bit of true traction. A while back I wrote my first blog post on this topic and it’s one to the topics that I expect to re-visit a bunch in future blog posts.

I believe that this timeline is so . . .

Read More

March 03, 2016

Pattern matching with startups is powerful

(at minute 15:29)

Founder Lesson
I’ve heard that chess champions don't win because they can see more moves ahead than chess novices. They win because they've played so much that their pattern-matching skills are extraordinary. In other words, they've seen patterns on the chess board so many times that they subconsciously know how the game is likely . . .

Read More

February 24, 2016

Lean into marketing channels to make them work

(at minute 27:38)

Founder Lesson
Marketing has always baffled me. This is the main reason why I rely so much on product & brand - I want new customer awareness and conversion to be as easy as possible, so I have to rely less on traditional marketing after launch.

Because marketing has always been a nagging worry of mine, I’m always trying to learn all that . . .

Read More

February 19, 2016

Put simple rules around creativity

(at minute 22:09)

Founder Lesson
Even though startups are businesses, I’ve never thought of myself as a “businessman.” Like all college business majors, the Wall Street Journal was interesting to me for a few years after graduation, but I quickly realized that I was drawn to startups due to what happens with them during their earliest moments - when they are . . .

Read More

February 17, 2016

Best to market will always beat first to market

(at minute 31:28)

Founder Lesson
Startups have lots of worries on a daily basis. Big worries that immediately to mind are (a) running out of money, (b) building the correct product and (c) hiring the right people. Another big, macro worry is how to think about competition, particularly how much to worry about getting your product launched before anyone else.

. . .

Read More

February 08, 2016

Even startups that rely on a network effect can be validated early

(at minute 1:04:56)

Founder Lesson
I was meeting with a very successful local founder this week and he was describing his current strategy - after years of honing it - of finding a group of initial "happy customers" for a new product. Like this founder, over the past year it seems like I'm constantly telling founders...

"Distill the main . . .

Read More

February 03, 2016

The best founders combine vision & micromanagement

(at minute 42:50)

Founder Lesson
It’s common wisdom that startups are defined by their limited resources. The actual definition of a startup could be “a new business that grows quickly despite limited resources."

While this startup rule-of-thumb is known by most everyone, very few people have been in the trenches enough to truly understand what this means . . .

Read More

February 01, 2016

Archive