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Real Founder Lessons

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Don’t pay for customers for years

(at minute 12:37)

Founder Lesson
One of my first blog posts was called "Paid advertising is the tax you pay for not being remarkable." I got so many "what the hell are you taking about?" comments from this early post that it fueled my desire to continue to blog about counterintuitive/advanced startup concepts.

This notion that . . .

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June 26, 2018

Don't grow until you have product-market fit

(at minute 2:11)

Founder Lesson
A few days ago I ran across this blog post. It’s the announcement from Shyp that they are cutting headcount and closing expansion markets to focus on profitability. Too many similar outcomes come to mind recently…Sprig, HomeHero, Zirtual, Beepi, Good Eggs & Homejoy. And these are just the ones that immediately come to . . .

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July 25, 2017

The first three phases of marketing

(at minute 39:55)

Founder Lesson
One of the things that has most surprised me about launching Switchyards Downtown Club is the skills that new founders are requesting. My guess before launching was that new founders would want developers first and then designers right after that. Idea-stage founders are certainly looking for those skills, but much to my . . .

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July 11, 2017

Focus on single actions

(at minute 5:31)

Founder Lesson
How do you know that consumers love your product?

What I hear most often is “just last week a customer told me how much they loved using the product.” Or founders will say "our daily active users (DAUs) or monthly active users (MAUs) continue to increase.”

These are both decent ways to keep your . . .

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April 26, 2017

Consider retention when you have new startup ideas

(at minute 42:28)

Founder Lesson
The notion of retention has always interested me when it comes to new startup ideas. I’m sure there are lots of complicated definitions for that term, but to me it simply means your customers’ propensity to continue to use you app in an ongoing cadence that’s appropriate for your type of business.

One of the topics . . .

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August 31, 2016

Archive

All Categories: all(109) podcast(100) process(84) focus(77) product(67) counterintuitive things(61) product market fit(61) business model validation(57) solving a problem(55) mvp(54) unique playbook(45) traction(41) founders(40) my favorites(33) hustle(32) execution(32) video(31) this week in startups(30) first principles(30) value proposition(30) jason calacanis(28) persistency(24) ycombinator(24) engagement(22) resiliency(19) lean startup(18) super fans(17) psychological friction(16) vision(15) purpose(14) niche products(13) customer discovery(13) vc(12) stanford university(12) growth(12) micromanagement(10) aaron harris(10) raising capital(10) creativity(10) marketing(10) matt goldman(9) michael sacca(9) scalability(9) nextview ventures(9) financing(9) jay acunzo(9) pivot(9) team(8) pattern matching(8) competition(8) delusion(7) rocketship.fm(7) bootstrapping(7) advisors(6) how i built this(5) risk(5) mixergy(5) wharton business radio(5) joelle steiniger(5) retention(5) sidenote(5) focus groups(4) timing(4) joelle goldman(4) sam altman(4) brand(4) culture(4) hypepotamus(4) andrew warner(4) a16z(3) 33voices(3) kat manalac(3) product hunt radio(2) distribution(2) kara swisher(2) recode decode(2) listen to entire podcast(2) network effect(2) startups for the rest of us(2) eric ries(2) dorm room tycoon(2) masters of scale(2) founder's journey(1) indie.vc(1) chris sacca(1) accelerators(1) fred wilson(1) optimal living daily(1) time(1) tim ferriss(1) twenty minute vc(1) domain expertise(1) joshua reeves(1) home