(at minute 22:51)
Over the past week I've had two meetings with founders where I gave the same advice...
You need to identify and pin point the one magical thing that your startup will do for consumers.
This is common advice given to founders, but why?
A few thoughts...
1) Doing one thing great is better than doing a dozen things good. One . . .
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(at minute 8:57)
Yesterday I was talking with a first-time founder about the process of validating her B2C startup idea. Before she even decided to pursue her idea she did a survey with a bunch of consumers asking basic questions about the space and their habits.
People responded as she expected, so she decided to go all-in.
That means the idea . . .
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(at minute 5:58)
If you spend any amount of time around startups, you won't hear many phrases more than "product-market fit." It's used so much for good reason...until some percent of your users love what you are doing, nothing else matters. Sidenote: the definition of "love" can be found here.
Whenever I think about . . .
(at minute 31:15)
I'm working closely with two startups right now that are somewhere between launching an MVP product and getting their first few hundred customers. Both founders are trying to determine if they have product-market fit, but not quite enough customers have used the product. Over the next six months both will be able to do a . . .
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(at minute 39:55)
One of the things that has most surprised me about launching Switchyards Downtown Club is the skills that new founders are requesting. My guess before launching was that new founders would want developers first and then designers right after that. Idea-stage founders are certainly looking for those skills, but much to my . . .
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(listen to the whole thing)
I’m really loving How I Built This, a new podcast from NPR. They say it’s "a podcast about innovators, entrepreneurs, and idealists, and the stories behind the movements they built.” The founders tend to be from large businesses that people know and the podcasts dive into their origin stories.
When I started listening to . . .
Posted in: listen to entire podcastbootstrappinghow i built thisexecutionengagementcustomer discoveryfirst principlescreativitylean startupmicromanagementpsychological frictioncounterintuitive thingstractionvalue propositionunique playbookriskprocessmvpfocussolving a problemproduct market fitfounderssuper fansmy favoritespodcastbusiness model validationproductall
(at minute 19:29)
Every startup pivots.
If you are founder - particularly if it’s your first startup - this is an incredibly daunting statement. You are smart. You’ve had this problem for a long time. Your initial product solves your problem. Plus you’ve been thinking about and working on this idea for 6/12/18/24 months (or longer).
So how can . . .
Posted in: executionpurposepersistencyfirst principlescounterintuitive thingstractionvalue propositionunique playbookresiliencyprocessmvpfocussolving a problemproduct market fitpodcastbusiness model validationproductallhow i built thispivot