(at minute 0:33)
Last week I was having dinner with a founder who had a very good exit for his startup. Halfway through dinner he begins to reminisce about the journey. It is well-known that this startup had four distinct (large) pivots, but his narrative didn't describe it that way. Because he was the person on the front lines of this . . .
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(at minute 2:56)
Startups are creative exercises. This is true because the path to creating a tool/brand/mission to solve a problem isn't known. If it were known/correct/big, it would already exist.
If you've ever done much long-form writing, it's like that. The basics of your story are in your head (eg a new college graduate moves . . .